A commercial for the new line of shoes describes the "clever secure hidden compartment" where parents can hide the AirTag and notes that your child won't be able to feel it in their shoes. The shoes are machine‑washable and available for sale now. An Apple AirTag is not included.

Skechers is making that a possibility thanks to its new Find My Skechers line of kids' sneakers that feature a secret compartment inside the shoe designed to hold an AirTag so that you can track your child. The line features shoes with sizes ranging from toddler to eight years old.

As an added safety feature, the shoes don’t feature any branding that hint at there being an AirTag inside them. They look like every other sneaker that Skechers sells, making them one of the more covert ways to keep tabs on where your kids are.