Google has U-turned on its plans to roll-out a standalone prompt for third-party cookies and trackers in Chrome, leaving the ...

Articles started spreading this weekend suggesting Apple was warning iPhone users to delete Chrome immediately. Here’s the ...

Apple is warning iPhone users to delete a popular search app immediately. An unearthed video from Apple’s vault warning users ...

“Whether it's a strategic stall or a negotiation tactic, the message is clear. Google continues to protect the systems that ...

In a major development that signals a strategic shift in its long-running privacy overhaul, Google has confirmed that it will ...

The video titled “Privacy on iPhone: Flock” is a parody of Alfred Hitchcock’s 1963 film “The Birds” to explain how browser information can be tracked by showing security cameras with wings following ...

The iPhone 14, iPhone 14 Pro and iPhone 14 Pro Max are displayed at the Apple Fifth Avenue store, Friday, Sept. 16, 2022, in ...

Call Yahoo one of the converted. On Monday, Yahoo DSP launched a new Conversions API (CAPI) product, following in the ...

The iPhone's incognito mode is ideal for sensitive searches and avoiding targeted ads. But there are time when you may want ...

Not everything about keeping your Google search history is good. Just as you can use that data to make your life easier, that ...

The Trade Desk’s (TTD) take rate has been one of the most sensitive topics in programmatic advertising for the past decade.

Suzanne Vranica covers the advertising and marketing industries and is part of The Wall Street Journal’s media & marketing bureau in New York. During her long tenure on the beat, she’s covered the ...