LeBron James may be daydreaming about Prime Day deals in his new Amazon commercial, but there’s no fantasy when it comes to ...

The pact unlocks more opportunities for brands using Amazon's Deliver Service Partner to reach consumers watching Hulu, ...

The advertising divisions of Amazon and Disney are joining forces to open up new opportunities for streaming buyers.

The pact announced at Cannes Lions will give buyers direct access to data from both companies for more precise targeting The ...

Amazon and Roku announced an advertising partnership that will provide access to 80% of the connected-TV market in the U.S.

The entertainment giant and Amazon have struck a partnership that will allow advertisers to buy up programmatic advertising ...

Roku ROKU has partnered with Amazon AMZN Ads to launch a new integration that could reshape how advertisers reach Connected ...

A retirement tease from Los Angeles Lakers superstar LeBron James turned out to be an ad for the upcoming Amazon Prime Day.

According to a Tuesday report by The Hollywood Reporter, Disney (NYSE:DIS) and Amazon (NASDAQ:AMZN) have struck a new ...

Amazon marketing firm publishes case study highlighting marketplace opportunities amid Scotland's e-commerce expansion.

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

Amazon is warning its employees that artificial intelligence will help the company have a smaller workforce in the future.