The price of the Microsoft 365 service is going up in some parts of the world due to the inclusion of the Copilot AI assistant.

Microsoft is trying a new approach to build excitement for its artificial-intelligence assistant Copilot: Give it to customers whether they want it or not.The tech company recently added Copilot to its consumer subscription service for software including Word,

Microsoft is planning to integrate internal and third-party artificial intelligence (AI) models into its flagship AI assistant, Microsoft 365 Copilot. The move comes as the tech giant looks to reduce its dependence on OpenAI 's tech and save costs.

Microsoft is not asking for your permission to integrate its AI assistant Copilot into your life—it’s just doing it. The company recently forced Copilot onto Microsoft 365 users in Australia and parts of Southeast Asia.