The Barbie Masters of the Universe Princess of Power She-Ra doll wears her signature satin white dress, gold boots, and ...

It’s alive! After the success of its first Spooky Awards, the Halloween & Costume Association (HCA) is reviving the ...

The first-ever She-Ra Barbie doll wears her signature satin white dress, gold boots, and winged headpiece. Honoring She-Ra’s ...

During its latest Fanstream, Hasbro Pulse unveiled a stellar wave of action figures for its Star Wars Black Series and Vintage Collection, including San Diego Comic Con (SDCC) exclusives and ...

ViVi, LiLi, GiGi, and ZuZu are ready to join the plush squad. This wide-eyed lineup of baby doll plushies is as adorable as it is sassy. Dressed in cozy, colorful onesies, the dolls bring some big ...

The El Segundo, California-based titan behind Barbie, Hot Wheels, Masters of the Universe, Fisher-Price, Matchbox, and more ...

Yoomi has created a line of babytech products to help parents feed thier children, including breastfeeding and formula.

In a move toward data-driven retail, Five Below has implemented a sweeping AI initiative aimed at transforming its inventory ...

Funmaker is entering the convention scene this summer with the launch of Rokimoto, a new brand inspired by Japanese pop ...

Kids can combine crystal-like pieces to create sparkling masterpieces, including lotuses, bonsais, and succulents. The Jewel ...

Pop Mart is celebrating Pride Month with a limited edition line of collectibles. The first in the collection is the Peach ...

Spin Master’s PAW Patrol franchise continues to grow. It is bringing Monster Truck Adventure to the previously existing PAW ...