Here are three lessons I learned as head of legal and external affairs at NicoKick that can apply to marketers of all 21+ ...

Big retailers traditionally spend millions on attracting eyeballs for the holiday season. Now, they're looking to get noticed ...

The cohort’s reliance on social media and influencers for product discovery remains, while new levels of comfort with retail ...

The online search funnel is shrinking, and for Google, it's adapt or die. Generative AI means people are making longer, more ...

Retailers use marketing techniques to get you to spend more, like creating a false sense of urgency or creating artificial ...

This video documents a risky experiment where 100 online scam ads were actually purchased to see what they would deliver.

With Thanksgiving done and Cyber Monday looming ahead of the Christmas season, Wisconsin’s Department of Agriculture, Trade and Consumer Protection has some advice on avoiding some common scams and ...

Contactless interactions are driving QR code advertising adoption. Learn how brands are leveraging technology for safe and ...

Alana Sandel is a Chief Experience Officer at Marketing For Wellness, an agency committed to supporting brands that stand for well-being. The wellness industry has exploded over the last decade, now ...

The Better Business Bureau serving Central Florida says it has received at least 50 reports from consumers about Clarks ...

Tradeling, the region’s leading digital commerce ecosystem, has signed a Memorandum of Understanding (MoU) with Yango Ads, ...

Influencers often build tight-knit communities around shared interests. Through live chats, comments and relatable storyte ...