In a conversation with ET Brand Equity, Minu Margeret, founder, BlissClub speaks about identifying a critical gap in the ...

ChatGPT is not available in China and the country's regulatory requirements mandate that generative AI services obtain ...

As we enter a new year and decade, one trend that digital marketing experts across the world have been talking about is ...

The club hopes that Sucu - who also owns 90% of Romanian team Rapid Bucharest - will bring "financial stability" following ...

Volkswagen and labour unions are nearing an agreement to restructure the brand without closing factories in Germany, ...

Japanese jeans hand-dyed with natural indigo and weaved on a clackety vintage loom, then sold at a premium to global denim ...

During a TRAI Open House Discussion (OHD), industry stakeholders, including broadcasters and service providers, voiced strong ...

APAC, MullenLowe Global expressed, “It’s an absolute honour to win the strategic and creative mandate for a very special ...

The December 1 edition of ETBrandEquity's Digital Cover story, features Kiara Advani discussing her brand strategy, staying ...

Digital-first brands face tremendous pressure to build lasting customer relationships. While expensive marketing campaigns ...

Dutch authorities fined video streaming giant Netflix 4.75 million euros ($4.98 million) Wednesday over its handling of ...

Programmatic buying has undergone multiple evolutions, from display advertising giving way to premium formats like video and ...