Ad agency Orès Collective developed the ad using live action, 3D, VFX and AI-generated content provided by its AI studio.

Wieden+Kennedy effort pairs understated visuals with an employee pricing incentive across new vehicle lineup.

TBWA\Chiat\Day campaign features oddball settings like kangaroo pouches and jellyfish massages.

British board game designer James Wallis helped to design SE!ZE, with 16 pieces to match Chivas Regal 16.

A new feature is meant to give advertisers better control over how AI Max optimizes their Google Search campaigns.

The top creative work this year blended humor, heart and craft to create mini universes for audiences to play in.

Chatbots, once seen as unpopular customer-service assistants, are now capable of playing a much larger role in brands' ...

At Possible in Miami, the high-profile chief talks tensions with Publicis, principal-based buying and the agentic future.

The temporary change recognizes Runkel’s decades-long role shaping culture and operations at the shop.

Agency executives and hiring managers share what skills they are looking for in junior talent as they retool jobs in the wake of AI.

Independent shops are leading the way in placing entry-level talent, challenging the notion that AI is replacing junior staff ...

Restaurant chains such as Starbucks, Burger King and Little Caesars are among the most active developers on ChatGPT, looking ...