Talk about a mad rush. Recruitment season for Greek life at college campuses across the country starts this weekend, which means it is time once again for the spectacle that is #RushTok: TikTok’s ...

Every August, "RushTok" takes over TikTok feeds. Thousands of potential new members can be seen twirling in dresses, walking sorority row and filming their "outfit of the day." What started as a niche ...

This online phenomenon is coming to television. Lifetime's new one-hour unscripted show, "A Sorority Mom's Guide to Rush!" will give a glimpse into "one of the most competitive and increasingly viral ...

In another life, Rosie Chong likes to joke, she was a Southern girl who rushed a sorority at the University of Alabama in Tuscaloosa. “I’m like, get me to a game day at Bryant-Denny Stadium,” said ...