Companies invest heavily in personalization efforts not because it is lovely — which it is, but because it’s profitable, as it is critical for the long-term engagement of customers with the brand.

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Gabriel Bridger Injecting ...

Digital transformation in supply chains has shifted from chasing the latest technology to solving concrete business problems such as efficiency, cost reduction, quality improvement, and inventory ...

For a well-oiled supply chain to function properly, there's no substitute for real, human-to-human partnerships. Still, the right digital ones can lend a helping hand. According to data from Michigan ...

Raymond A. Patterson currently receives funding from the Haskayne School of Business and the National Cybersecurity Consortium (NCC). Previous funding has been obtained from a variety of private and ...

As our world becomes more complex — and more digital — the supply chain is growing. While this is great news for innovation and development, it's also creating new targets for cyberattack. In this ...

NEW YORK, Sept. 27, 2024 /PRNewswire/ -- Omnicom (NYSE: OMC) today announced its precision marketing division, Omnicom Precision Marketing Group (OPMG), acquired LeapPoint, a digital advisory firm ...