Toyota has been getting criticized from some quarters recently for not moving fast enough to become an all-electric automaker like some of its rivals, but it has reasons. The company thinks hybrids ...

If you're in the market for a reliable, efficient compact car, you're probably looking at the Toyota Prius and Prius Prime (now named — or, rather, renamed – Prius Plug-in Hybrid). Both offer ...

RECALL ALERT: There are 2 recalls on this vehicle. Learn More. There are 2 recalls on this vehicle. Learn More. RECALL ALERT: There are 2 recalls on this vehicle. Learn More. There are 2 recalls on ...

Forbes contributors publish independent expert analyses and insights. Michael Teo Van Runkle is a journalist who covers the auto industry. Even the earliest images released in late 2022 showing a ...

We conduct a Car of the Year–style competition to determine which plug-in hybrid is best within its respective segment. After spending extensive time with our yearlong Prius Prime XSE test car and a ...

I saw one of these on the road the other day and it’s quite striking. I’d drive one if it was a match for my needs overall, and preferably there was a full EV version. No shade there though, PHEV is a ...

Toyota’s preference for non-plug hybrids is by no means a new phenomenon. In 2007 when Chevrolet launched the original Volt concept, Toyota spokespeople were notable for some negative public comments ...

Like the redesigned 2023 Toyota Prius, which we’ve already spent some time with, the Prius Prime plug-in hybrid electric vehicle (PHEV) features a sleek new shape and optional automation technology, ...

You might not like it, but this is what peak daily driver looks like. We are big fans of the latest Toyota Prius. Specifically, we’re enamored with the 2024 Toyota Prius Prime. Everything we enjoy ...

The Prius Prime and RAV4 Prime are no more—well, at least, their names are no more. If you're looking for a plug-in hybrid Toyota, however, your search just got easier, because they've been renamed to ...

The fifth-generation 2024 Toyota Prius Prime enters its second year in the American market as a compelling plug-in hybrid compact sedan aimed at hyper-milers who don't want to compromise of comfort, ...