Tim Hortons today unveiled a new loyalty program that will reward customers on every seventh visit and sweetens the pot this month only to give the new program a try. The new “Tims Rewards” program ...

Have your app or rewards card ready if you're buying Tim Hortons today: Its rewards program is officially live. After every seventh visit, you can get any size hot brewed coffee, hot tea or baked good ...

Tim Hortons collaborating with Canadian Tire in a new loyalty partnership is just the latest example of companies establishing a program that advertising and consumer experts say is a way to "lock in" ...