Through Varsity Spirit, the company he established in 1974, he turned cheerleading into a multibillion-dollar juggernaut and exerted control over almost every aspect of it.

Here’s a look at the 2026 competitive cheer 6A, 5A, 4A, 3A, 2A and 1A all-state teams for all-girl and coed as determined by the Utah Cheer Coaches Association. These athletes were nominated by their ...

Who has the best cheerleading program in the area? We are asking readers to vote for the No. 1 cheer team in the area. The Battle Creek Enquirer online poll will include competitive cheerleading teams ...