It's a savvy move targeting a chunk of the beauty market traditional retail usually ignores.

The beauty care chain will reduce music, minimize strong scents, and adjust in-store screens during designated quiet hours ...

Following a successful 32-store pilot, the beauty retailer will institute “quiet hours” at its locations. Here’s why.

Sephora is rolling out quiet hours across U.S. stores, lowering music, screen activity and scents to create calmer spaces for ...

Sephora has announced a major change being rolled out globally across their beauty stores in line with a new inclusivity initiative.

Sephora started as a perfume shop in France and grew into a giant beauty chain over its 55-year history. Here's how Sephora ...

In a promotion that overlaps with Amazon’s Prime Day, the ride-share company is giving out ride credits to bring shoppers to the beauty retailer’s locations. While several retailers are promising ...

Sephora is hoping to flip the script this Prime Day, from frantic online buying to being chauffeured to a brick-and-mortar store. From July 7-10, the beauty retailer is offering Lyft ride credits of ...

There is no better way to find out what’s going on at retail than to actually visit stores, which is exactly what Retail TouchPoints had the chance to do while in Chicago this week for the Retail ...