The Playing to Win Strategy Toolkit joins a growing list of Harvard Business Review products that extend the ideas first published in bestselling books from Harvard Business Review Press – in ...

I’m currently a Principal Product Manager at GoDaddy, where I lead the charge on our GoDaddy Studio mobile apps: a powerful ...

Layoffs, leaner teams, and automation are forcing Product Managers to swap the “generalist MBA” badge for technical and niche ...

Inadequate product strategies take many forms: It might be a failure to anticipate rapidly changing market requirements; it might be inadequate product innovation so your offering is not ...

Product diversification can be an expensive, time-consuming task. Analyze whether you have the resources to develop new products or modify existing ones. If you don't want to develop products ...

Entrepreneurs should think about product and GTM strategies in parallel as they influence one another. If your GTM strategy is simply “we will buy ads on Google,” your startup is doomed.

The product differentiation strategy also allows business to compete in areas other than price. For example, a candy business may differentiate its candy from other brands in terms of taste and ...