As competition intensifies across consumer and industrial markets, packaging is positioned as a strategic component of business performance ...

As brands compete across physical shelves, direct-to-consumer platforms, and third-party marketplaces, packaging often becomes the most ...

According to the publication "Private Label Buyer," studies show that packaging of products can increase customer satisfaction, increase visibility and set one product apart from its competition. In ...

Great products need great packaging. Learn how attractiveness bias, sensory cues, and smart design choices make your product more memorable—and more profitable.

Let’s get something straight—packaging isn’t just about protection anymore. It’s about perception. Positioning. And ultimately, performance. If you’re running a product-based business in 2025 and ...

Over the past two decades, Guoshengli Packaging has actively led the transition toward multi-layer, high-barrier, and application-specific flexible packaging, responding to growing demands for longer ...

The global packaging market for cannabis products is expected to surpass $20.4 billion by 2025, according to a new report from Zion Market Research. Steve Everly, brand director of WestPack and The ...

In a step to reduce plastic waste, the Kraft Heinz Company is shaking up its packaging with the removal of the iconic Shake ‘N Bake “shaker” bag. The packaging change, which affects all 11 Shake ‘N ...

Packaging Extra Effort: Packaging for Combination Products Producing a suitable package for a combination product requires device companies to understand the regulations, materials, and processes ...

From Issue Five of Gear Patrol Magazine. Discounted domestic shipping + 15% off in the GP store for new subscribers. Gear Patrol’s Senior Art Director, Andrew Haynes, is an expert in product packaging ...

Right at the boundary between patent law and trademark law lies the interesting phenomenon of product design. The United States Patent and Trademark Office will issue you with a design patent if you ...