In mid-April, Indeed — one of the biggest job sites in the world — announced a shift in its pricing strategy. But in reality, the announcement was more a clarification of a policy introduced in ...

For e-commerce stores, effective pay-per-click management is the key to making ads profitable and staying competitive. Over the years, I've helped e-commerce brands of all sizes run successful PPC ...

CareerBuilder launched Pay Per Resume, a payment scheme where companies only pay for resumes they use, the company announced Aug. 21. The company said the offering will allow companies to eliminate ...

Hyper Dog Media, a Denver-based digital marketing agency specializing in search engine optimization and pay-per-click ...

Voice search is reshaping how people search online. Two years ago, one of my agency's clients noticed that their mobile traffic was climbing, but their conversion rates weren't. Digging deeper, we ...

Google has agreed to pay $100 million to settle claims that it overcharged some pay-per-click advertisers by allegedly failing to honor their requests to limit ads geographically, and allegedly ...