A perfume hack is going viral, but it's also causing confusion. The social-media post claimed Macy's would refill empty fragrance bottles for $27. Macy's and Sephora employees clarified each company's ...
The Fragrance Foundation honored Macy's chief marketing officer Nata Dvir at its 24th annual Circle of Champions event held Tuesday night in New York. Dvir, who at 37 became the youngest executive to ...
It’s the holidays so there are a lot of fragrance ads on TV. Why are all (or nearly all) perfume and cologne ads provocative and just plain weird? What’s the history there? Have retailers found that ...