To most people, the word 'logo' has very modern associations. It makes us think of things like the golden arches, or the word 'Coca-Cola' in a florid script, or a chrome apple with a concentric bite ...

One of the most iconic marks ever created, Pepsi’s logo has been on a fascinating and tumultuous journey spanning more than a ...

Add Yahoo as a preferred source to see more of our stories on Google. Selection of NBC logos. The National Broadcasting Company (NBC) was founded in 1926 and launched America's first permanent radio ...

A car company's badge is one of the most important decisions it'll make. Manufacturers like Audi, with its four rings, or Mercedes, have kept their badge designs for decades as a point of tradition ...

The Kansas City Chiefs logo has change a lot over the years, even by the usual American football standards. The team was founded back in 1959, and the logo is instantly recognisable, even many who don ...

Logos are everywhere — on smartphones, cars, clothing, and almost everything else made by a company with an identity. Logos help with quick identification and mean something to a brand. They tell a ...

When the Harley-Davidson Model 1 first roared into life in 1905, it began a big, bold, long-lasting legacy. After more than a century, Harley-Davidson has grown from a simple motorcycle-building ...

We've seen lots of backlash from sports fans over the years when teams have adopted simpler, more modern logo designs. The trend towards more minimalist designs has sometimes seen much-loved emblems ...

Most of you reading this have only ever known Bitcoin by its current logo: that white, double-striped “B” superimposed on an orange circle. Orange coin has become an internationally-recognizable ...

Pokemon logo designer speaks up after 27 years, shares unused designs and says Nintendo gave him a month to draft one of the most iconic logos in history before Red and Blue reveal ...