These top brands all ditched their names from their logos.

Logos are everywhere — on smartphones, cars, clothing, and almost everything else made by a company with an identity. Logos help with quick identification and mean something to a brand. They tell a ...

Mention branding and many non-marketers immediately think about the company’s logo—but branding extends further. Branding involves every interaction your customers have with your company. Your ...

Shares of Cracker Barrel Old Country Store dropped roughly 7% on Thursday after the restaurant unveiled its new logo as part of a larger brand refresh. Cracker Barrel has said the refresh will still ...

As much as the best Italian performance cars have pushed boundaries in performance and styling, there's also another element that makes them so desirable among collectors. It's hard to define exactly ...

A secondary core logo includes the full university name, “The University of Alabama at Birmingham.” This version should be used in communications or materials where it is important to clearly ...