Amazon's Alexa Plus Confounds Chris Hemsworth in Big Game Ad as the AI Tool Launches ...

In a new Amazon Super Bowl commercial, Chris Hemsworth teams up with Elsa Pataky to introduce the upgraded Amazon Alexa, called Alexa+, giving major ultron vibes. The commercial turns AI fear into ...

The highly anticipated Super Bowl ad from Amazon has dropped, and it’s a total game-shifter. Chris Hemsworth is back on screen, this time taking on a formidable foe – the malicious version of the ...

Ring, the Amazon home-security division, ran one of the most-liked ads during Super Bowl LX: a spot promoting Search Party, a ...

Ring's decision to cancel its partnership with Flock comes as tech companies face growing pressure to reexamine their work with federal agencies.

Amazon's Ring unit touted a "search party" service in its Super Bowl ad, but one critic called the app a "surveillance nightmare." ...

Amazon ends Ring’s planned Flock Safety integration after Super Bowl backlash, reigniting debate over surveillance technology ...