Plus, the lower your customer acquisition cost, the higher your profit will be. Conclusion To summarize, the most important parts of your restaurant marketing plan are very simple.

How to Plan a Restaurant Grand Opening. Whether you are launching a new eatery from scratch or taking over the ownership of an existing one, it's essential to get the word out to everyone that you ...

Describe the branding you plan to use in all of your restaurant promotions, such as including your logo and restaurant name along with the colors, imagery and fonts that best express your brand.

Social Media Alone is NOT a Marketing Plan: Chip Klose wrote The Restaurant Marketing Mindset book with the idea of producing evergreen content, as opposed to getting into the tactical side of ...

You need a solid plan, the right location and a clear understanding of your target market before you can start serving customers. To help you get started, here’s a step-by-step guide on how to open a ...

Joanna Fantozzi is a Senior Editor for Nation’s Restaurant News and Restaurant Hospitality. She has more than seven years of experience writing about the restaurant and hospitality industry. Her ...