Google is adding post-quantum cryptography to Android 17, covering boot security, device attestation, Keystore and app ...

Google has said it will increase how much information it provides about ads targeted at users in the European Union. It is also expanding data access to third party researchers studying systemic ...

Change is the only constant, especially in digital advertising – and you’ve probably heard some whispers about Dynamic Search Ads (DSA) taking a backseat to Performance Max (PMax). While Google hasn’t ...

Google announced that the self-upgrade tool for "upgrading" your Google Ads to Performance Max campaigns is now available for Dynamic Search Ads (DSA) campaigns and Google Display campaigns. Dan ...

Krystle Vermes is a Boston-based news reporter for Android Police. She is a graduate of the Suffolk University journalism program, and has more than a decade of experience as a writer and editor in ...

It’s no accident that the European Union’s Digital Services Act and Digital Markets Act have such similar-sounding names: They were conceived together and, at the end of 2020, proposed in unison as a ...

Google Ads is asking advertisers to "upgrade" from dynamic search ads (DSAs) to Performance Max (PMax) campaigns. Many PPCers think that DSAs will not last and will ultimately be replaced by PMAx ...

Dynamic search ads (DSA) have been a staple in Google Ads and Microsoft Ads management for years. This powerhouse campaign type/setting enhances advertisers’ ability to use their organic search ...

Google announced voluntary upgrades to Performance Max for for Dynamic Search (DSA) and Google Display (GDA) advertisers. Advertisers that upgrade to Performance Max could see a 15% - 20% increase in ...