It's one thing to build an excellent car. It's something completely different to try and sell it in big numbers in a crowded, competitive world market. That's why marketing plays such a big role. The ...

Being cool is totally subjective. It depends on the audience and personal taste. It’s the reason a ’64 Porsche 911 might draw a bigger crowd at a Cars and Coffee than the brand-new Lamborghini parked ...

If you're an automaker with some serious prestige behind your name, such as Mercedes-Benz, it makes sense to give your cars alphanumeric names. Whether or not a name like "GLS580" makes any sense or ...

A kei car isn't going to be the perfect car for everyone, but how can you not at least love the idea? They're tiny, practical, use their space incredibly efficiently, and perhaps most importantly of ...

American carmakers were slow to catch on to the power of a great model name to market a car and create a legacy. The Ford Model T changed the world, but it got its name from the fact that Henry Ford ...

The largest trade show for aftermarket and custom car parts, accessories, tools and equipment is fast approaching. Apart from the motor shows that take place in Los Angeles, New York City, Geneva and ...

Jensen is supposedly reviving the Interceptor, complete with a V8 under the hood, to compete with TVR's new Griffith.