If you clicked on this story, there’s a good chance you’re seriously thinking about launching your own interior design firm. (Who knows? Maybe you’ve already applied for a business banking account, ...

Picking the right name for your business might seem like a small step, but it’s actually a big deal. The name you choose can influence how customers see your brand and even affect legal paperwork.

Choosing a domain name is part art, part science. The URL should reflect the nature and culture of your business, but also contribute to brand-building, search engine optimization, and sales. One ...