CTV News Channel LIVE

CTV News Channel is Canada's 24-hour all-news network. Watch the latest headlines from Canada and around the world. Stay on ...
adexchanger

Programmatic CTV Still Has A Lot Of Growing Up To Do

Insider’s Paul Verna will be speaking at AdExchanger’s Programmatic I/O conference on Sept. 26-27 in New York. Click here to register. Connected TV advertisers are enamored of programmatic because of ...
Direct Marketing News

CTV sits in the uncanny valley between TV and digital, and marketers keep pretending it doesn’t

Tension: Connected TV promises the best of both worlds, yet it behaves like neither traditional TV nor true digital. Noise: The industry treats CTV as a programmatic display channel, ignoring its ...
Business Insider

CTV and digital advertising: how Connected TV is one of the fastest growing channels in 2021

CTV is among the fastest-growing channels in digital advertising. We estimate CTV investments in the US grew by 40.6% year over year in 2020, to more than $9 billion. Do you work in the Marketing, ...