Netflix recently announced a partnership with Amazon, allowing advertisers to buy ads on its platform through Amazon's demand-side platform starting later this year, intensifying competition within ...

Netflix ad space will soon be available to purchase via Amazon’s demand-side ad platform. The Netflix ad business is still a work in progress, but the company sees it as one day being a powerful ...

Brands using Amazon DSP will be able to directly buy premium Netflix inventory, another sign of the e-commerce giant’s ...

Starting in Q4, Netflix will make its ad-supported inventory available via Amazon’s DSP in 12 key markets, including Australia, Japan, U.S., U.K. and Germany.

Amazon Ads and Netflix announced a partnership that provides advertisers using Amazon DSP with direct access to Netflix's ...

The demand-side platform (DSP) category underwent expected consolidation in the past year, with The Trade Desk’s IPO and formerly independent players like TubeMogul, Turn and Adelphic gobbled up by ...

Morgan Stanley cut its 2025 and 2026 revenue forecasts by 2% and 3%, with adjusted EBITDA lowered 4% and 6%. The brokerage ...

Ad spend through Amazon's DSP was up 30% in Q3, compared with a 27% increase in Q2, as brands increasingly leveraged the ability to target ads on Amazon web properties as well as on those it doesn't ...

Amazon hired Google’s former group product manager Sam Cox and Amobee’s former chief product officer Jamie Fellows to supercharge the growth of its demand-side platform. Cox and Fellows will lead a ...